Freelance Campaign Copywriter Job at Idea Peddler, Austin, TX

U25ZNU1QOE9sRldRN3l4Vk5zOURtOHA2
  • Idea Peddler
  • Austin, TX

Job Description

Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support destination, tourism, hospitality, and place-based marketing initiatives.

We are looking for a builder.

Someone who understands agency life, can work quickly, and knows how to take a partially developed concept and expand it into a campaign.

This role is less about creating the original strategy and more about helping bring strategic and creative ideas to life through language.

Additional consideration will be given to candidates with destination, tourism, hospitality, hotel, resort, or travel industry experience.

Experience

  • 4–7 years of advertising agency experience
  • Portfolio demonstrating campaign development and advertising work
  • Experience developing headlines, campaign extensions, and messaging systems
  • Hospitality, destination, travel, tourism, lifestyle, or experience-based brands preferred

What You'll Do

  • Develop campaign headlines and advertising copy
  • Create hooks, messaging territories, and campaign extensions
  • Build tone-of-voice systems and messaging frameworks
  • Expand strategic and creative concepts into executable campaigns
  • Develop multiple routes, options, and variations
  • Write across digital, print, social, video, outdoor, experiential, and presentation formats
  • Support Creative Directors and Strategists throughout concept development

The Right Candidate

You are comfortable receiving:

  • A strategic insight
  • A campaign territory
  • A positioning statement
  • A creative concept
  • A rough idea on a whiteboard

And turning it into:

  • Headlines
  • Hooks
  • Messaging frameworks
  • Campaign extensions
  • Tone systems
  • Advertising executions
  • Long-term campaign language

You are not expected to lead the strategy.

You are expected to help build the work.

You know how to generate options, explore possibilities, and help ideas become campaigns.

Portfolio Requirements

Please submit:

  • Portfolio website or PDF
  • 3–5 examples of advertising campaign work
  • Examples demonstrating headline development and campaign expansion
  • Brief description of your role on each project

Job Tags

Contract work

Similar Jobs

George's Restaurant & Bar

Restaurant Hostess Job at George's Restaurant & Bar

 ...Earn up to $15/hour with TIPS! We are looking for a competent Restaurant Hostesses for Breakfast and Lunch (7 am to 3 pm). Youll be the face of our restaurant and responsible for our customers experiences. You need to be quick on your feet (literally and metaphorically... 

Confidential

Travel Registered Nurse Clinic Job Job at Confidential

 ...Job Overview TLC Nursing Associates, Inc. is seeking a skilled Clinic Registered Nurse (RN) to provide high-quality patient care in outpatient and ambulatory settings. This role is ideal for RNs who excel in patient assessments, treatment coordination, and health... 

MidWestern IT

Now Hiring: Entry-Level & Junior Data Analysts (W2) Job at MidWestern IT

 ...We're Hiring: Junior Data Analyst (W2 Contract) Location: United States (Wisconsin / Remote , Hybrid and onsite opportunities...  ...Ability to work independently and collaboratively Entry-level candidates and recent graduates are encouraged to apply... 

Tim Hortons

Hourly Shift Coordinator Job at Tim Hortons

 ...in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands - TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and... 

Morning Star Hospice and Palliative Care

Certified Nursing Assistant (CNA) - Hospice | Full-Time | Benefits Job at Morning Star Hospice and Palliative Care

CNA Jobs That Feel Different In the Best Way If you are a Certified Nursing Assistant looking for a role where you can slow down, connect with patients, and provide meaningful care, this is the opportunity youve been searching for. At Morning Star Hospice ,...